Pay-for-Performance Video Advertising
Search engine optimization (SEO) is an Internet marketing process and strategy that focuses on making a website more friendly to search engines for the purpose of improving search rankings. Better search rankings can result in not only a higher quantity of traffic, but with good SEO, a better quality of traffic.
SEO facilitates the interaction … Read the rest
60sec VIDEO EXAMPLE: Social media promo video to encourage South Korean tourism. Features stock music, motion graphic titles, stock video and visual effects (VFX).… Read the rest
30sec VIDEO EXAMPLE: Talking-head teaser video. Features repetition of key messaging, further accentuated with titles, sound effects, motion graphics, audio effects and subtle visual effects.… Read the rest
15sec VIDEO EXAMPLE: Features models, live video, motion graphics, motion photos, and stock music. Simple message titles to amplify product message.… Read the rest
30sec VIDEO EXAMPLE. Web and social media promo video. Created with still photos and a custom music composition. Features visual effects (VFX) and motion graphics. High-impact titles convey the message.… Read the rest
15sec VIDEO EXAMPLE. Created with still photos. Visual effects used to animate background. The design intent is to inspire viewer attention with elegant imagery and minimal text.… Read the rest
YouTube has a number of video advertising options. Each have their advantages and disadvantages. Some have intuitive applications, such as Outstream Ads which are specifically for mobile. Ad Sequence videos are unique in that you can show a predetermined series of ads to individual viewers in the order that you define.
Others have length … Read the rest
15sec VIDEO EXAMPLE: Features live-action video, stock video, motion graphics, visual effects (VFX) and stock music. … Read the rest
15sec VIDEO EXAMPLE: Features live actors, motion graphics, visual effects (VFX) and stock music. Repeating blue theme supports logo. The edge-blur effect calls more attention to faces and teeth.… Read the rest
15sec VIDEO EXAMPLE. Brand promo video. Created with still photos, simple titles, motion graphics and visual effects. The challenge was to highlight a product concept that is new to many consumers. The final client version did not include the 3 seconds of credits at the end.… Read the rest