30sec VIDEO EXAMPLE: Features stock video, custom graphics, motion graphics and voice-over. Primary message (“Call 211”) visible most of the time. Supporting messages visible for less time. … Read the rest
What is Search Engine Optimization?

Search engine optimization (SEO) is an Internet marketing process and strategy that focuses on making a website more friendly to search engines for the purpose of improving search rankings. Better search rankings can result in not only a higher quantity of traffic, but with good SEO, a better quality of traffic.
SEO facilitates the interaction … Read the rest
Visit Korea
60sec VIDEO EXAMPLE: Social media promo video to encourage South Korean tourism. Features stock music, motion graphic titles, stock video and visual effects (VFX).… Read the rest
Closer School
30sec VIDEO EXAMPLE: Talking-head teaser video. Features repetition of key messaging, further accentuated with titles, sound effects, motion graphics, audio effects and subtle visual effects.… Read the rest
Lele Sadoughi
15sec VIDEO EXAMPLE: Features models, live video, motion graphics, motion photos, and stock music. Simple message titles to amplify product message.… Read the rest
Quest of the Keys
30sec VIDEO EXAMPLE. Web and social media promo video. Created with still photos and a custom music composition. Features visual effects (VFX) and motion graphics. High-impact titles convey the message.… Read the rest
Zadok Jewelers
15sec VIDEO EXAMPLE. Created with still photos. Visual effects used to animate background. The design intent is to inspire viewer attention with elegant imagery and minimal text.… Read the rest
YouTube Video Advertising Formats Explained – Different Types of YouTube Ads
YouTube has a number of video advertising options. Each have their advantages and disadvantages. Some have intuitive applications, such as Outstream Ads which are specifically for mobile. Ad Sequence videos are unique in that you can show a predetermined series of ads to individual viewers in the order that you define.
Others have length … Read the rest
MIT
15sec VIDEO EXAMPLE: Features live-action video, stock video, motion graphics, visual effects (VFX) and stock music. … Read the rest
Dental
15sec VIDEO EXAMPLE: Features live actors, motion graphics, visual effects (VFX) and stock music. Repeating blue theme supports logo. The edge-blur effect calls more attention to faces and teeth.… Read the rest
