15sec VIDEO EXAMPLE. Service promo video. Created with stock photos, simple titles, motion graphics and visual effects. The featured effect is adding motion to the still photos.… Read the rest
CrunchFitness
15-sec VIDEO EXAMPLE: Features live-action, on-premise video, stock music, motion graphic titles, visual effects (VFX) and fast pacing.… Read the rest
DoorDash
15sec VIDEO EXAMPLE: Features live-action video, voice-over, motion graphics, visual effects (VFX), and stock music. High-energy pace intended to engage viewer interest.… Read the rest
Propaganda Rejects
90sec VIDEO EXAMPLE: Social media promo video to encourage voting. Features custom-composed music, motion graphic titles, stock video and visual effects (VFX).… Read the rest
Nyback Consulting
15sec VIDEO EXAMPLE: Features lots of motion graphics, motion photos, accent elements and stock music. Message titles to emphasize service message.… Read the rest
Why Advertising Won’t Work for You
If you’re wondering if advertising will work for your company or not, the most probable answer is “no.” Why?

When considering that the amount of money spent on global advertising is projected to hit another all-time high (see chart above), advertising must be working for a number of businesses, otherwise, they wouldn’t keep … Read the rest
YouTube Video Upload Specifications and a Bit of History

Uploading videos to YouTube is easier than ever, primarily because the platform accepts a great variety of video lengths, as well as the majority of video formats.
In brief, any YouTube user can upload videos up to 15 minutes long. However, users who have a good track record of complying with YouTube’s Community Guidelines may … Read the rest
Google Ads Conversion Tracking
One of the best things about Google Ads is that you can launch a campaign today and see new traffic to your website right away. But it won’t take very long to wonder “What is all this traffic doing?”
Especially since the majority of traffic who might be buyers of your products or services, … Read the rest
Del Frisco’s Grille
15sec VIDEO EXAMPLE: Features motion-graphic titles, blurred-edge visual effects (VFX), animated still photos and stock music. The idea is to prominently feature the product while integrating an allusion to the restaurant’s ambiance. … Read the rest
Marketing to Generation Y and Generation X

Marketing is the activity and processes for creating, communicating, delivering, and exchanging offerings that have value for customers and clients. (Definition of Marketing).
Traditional marketing has broadly relied upon these channels:
• Word-of-mouth
• Fliers, brochures and other printed support materials
• Print ads in newspapers, magazines and trade publications
• Radio and Television commercials… Read the rest
