What is Search Engine Optimization?

Search engine optimization (SEO) is an Internet marketing process and strategy that focuses on making a website more friendly to search engines for the purpose of improving search rankings. Better search rankings can result in not only a higher quantity of traffic, but with good SEO, a better quality of traffic.

SEO facilitates the interaction … Read the rest

How Search Really Works

w do search engines like Google, Bing, or DuckDuckGo manage to sift through billions of web pages to find the exact information you’re looking for in a matter of seconds? The answer lies in a complex system involving algorithms, indexing, and ranking.

At the core of search engines is a vast database called an … Read the rest

Black Hat SEO Examples

These days, Black Hat SEO can have the effect of pushing your content into a black hole of the internet, effectively making it non-existent.

Black Hat” search engine optimization (SEO) is a term used to refer to techniques, or companies, that use tactics to deceive search engines in order to push search rankings … Read the rest

“Keywords: Keys to Internet Marketing”

Keywords are the language that computers use to understand what you and I are searching for. Keyword phrases are the currency of the Internet. This is a rudimentary video about the foundation of internet marketing. Search engine optimization, pay-per-click advertising and much of Internet marketing, in general, is built upon the use of … Read the rest