15sec VIDEO EXAMPLE: Features live-action video, voice-over, motion graphics, visual effects (VFX), and stock music. High-energy pace intended to engage viewer interest.… Read the rest
Pigment
15sec VIDEO EXAMPLE: Product demonstration video to encourage free trial. The concept was to inspire consumer interest by showing the product in action.… Read the rest
Nyback Consulting
15sec VIDEO EXAMPLE: Features lots of motion graphics, motion photos, accent elements and stock music. Message titles to emphasize service message.… Read the rest
Del Frisco’s Grille
15sec VIDEO EXAMPLE: Features motion-graphic titles, blurred-edge visual effects (VFX), animated still photos and stock music. The idea is to prominently feature the product while integrating an allusion to the restaurant’s ambiance. … Read the rest
Birdwell
15sec VIDEO EXAMPLE: Social media product video. Features “blur” effect to focus viewer attention on products and also to add animation to still photos. Additional stripe elements added to accent the stripe pattern in the products.… Read the rest
The RealReal
15sec VIDEO EXAMPLE. Motion graphics, motion photos, accent elements (rotating circles) and visual effects (VFX) used to animate products. Gold pulsing edges and energetic stock music intended to galvanize viewer engagement.… Read the rest
RVshare
15sec VIDEO EXAMPLE: Features motion graphics, motion photos, accent elements and stock music. Simple message titles to amplify service message.… Read the rest
Murder for Hire
15sec VIDEO EXAMPLE: Mobile-device video ad for TV show. Features motion graphic titles near end and repetition of a dramatic quote for enhanced impact. Also, uses red paint-drop effect for added drama. The vertical format is for social media. The final client version did not include the 3 seconds of credits at the end.… Read the rest
International Standards
15sec VIDEO EXAMPLE. Still photo with animation, visual effects, motion graphics and stock music. The text is the message. Video intended to convey the message without viewer audio enabled.… Read the rest
Gorjana
15sec VIDEO EXAMPLE. Created with still photos and stock music. Visual effects (VFX) used to animate products. The design intent is to inspire viewer attention with elegant imagery and minimal text.… Read the rest