Gorjana

15sec VIDEO EXAMPLE. Created with still photos. Visual effects used to animate products. The design intent is to inspire viewer attention with elegant imagery and minimal text.

Dyper

15sec VIDEO EXAMPLE: Web and social media promo video. Features live actors, motion graphics and visual effects. Designed to convey key message without audio narration.

Osso Good

15sec VIDEO EXAMPLE: Web and social media promo video. Features still photos of products with quickly changing bright-colored backgrounds for product differentiation. Also features live actor for product demonstration. No audio message used, just upbeat music and simple titles.

Caldera + Lab

15sec VIDEO EXAMPLE. Created with still photos, motion graphics and accent elements. Visual effects used to independently animate subjects and backgrounds. The design intent is to inspire viewer attention with strong imagery and minimal text.

Chameleon Cold Brew

15sec VIDEO EXAMPLE: Social media video. Features product shots with stock video, as well as upbeat music and brief titles to highlight simple messages. Frame with horizontal lines and blurred background added to further focus viewer attention on products.

Litographs

15sec VIDEO EXAMPLE. Product promo video. Created with still photos, simple titles, motion graphics and visual effects. The challenge was to highlight a product concept that is new to many consumers.

PowerChute

15sec VIDEO EXAMPLE: Social media and website product video. Features slow motion of product for viewer inspection vs fast speed and fast music for product use. Accent elements added to highlight product performance.

Birdwell

15sec VIDEO EXAMPLE: Social media product video. Features “blur” effect to focus viewer attention on products and also to add animation to still photos. Additional stripe elements added to accent the stripe pattern in the products.

ChargeCords

15sec VIDEO EXAMPLE: Social media product video. Features motion graphic titles as well as animated accent elements to highlight product performance. The original version was square for social media feeds.