- Apply Before June 30, 2026
- 2-Week Trial
- Supports P4P Partnership Qualification
- Custom Real-Time Leads & Sales Solely for Your Business
- We advertise your product or service
- You pay us nothing for our efforts
- You only pay Google directly for the media costs ($500-$1500)
- YOU KEEP ALL THE LEADS/SALES FROM THE TRIAL
- NO OBLIGATION to continue
YouTube “Split Test” Video Advertising Trial
We’ll produce two videos, customized to your product or service. Then we’ll advertise both videos to your prospects in your geographical area on YouTube until they reach 20,000 views in total. (More views available upon request). This will show which video generates the best response for future marketing.
This special … Read the rest
Balancing The Realities of ‘Free Trial’ Tension
We provide leads and sales to clients through marketing, advertising and sometimes on a pay-for-performance (P4P) basis. We also provide short advertising trials to see if the lead generation will be mutually profitable.
For P4P partnerships, in particular, there’s an inherent tension built into a free trial. On the one hand, we bring … Read the rest
What Is Programmatic Advertising?
Many of the ads that you see on your computer, tablet or phone are anonymously targeted specifically to you. Here’s a brief outline of how programmatic advertising works.
Certain websites have default locations on their pages for the purpose of displaying digital ads. But the ads that are placed in those locations are changing … Read the rest
Practical Advertising Goals when Competing in the Current PPC Arena
PPC IN THE PAST
Pay-per-Click (PPC) advertising used to be relatively easy. 15 years ago you didn’t need to know much about the technology, because it was vastly simpler and required a fraction of the choices (and decisions) that are available nowadays. There was also much less PPC competition, so your ads (whether good … Read the rest
Advertising Doesn’t Work the Way you Think it Does
This video challenges the common belief that modern advertising manipulates emotions to create subconscious associations with products, a concept referred to as “emotional inception.” Instead, it proposes an alternative theory called the “social connotation theory of advertising.”
The Flawed Theory of Emotional Inception
The popular “emotional inception” theory suggests advertisements … Read the rest
Good and Bad of Modern Marketing
With the advent of modern advertising, and internet marketing technologies in particular, has generating more sales become easier, more efficient and less costly?
Or in fact, has marketing become more complex, more misunderstood, less efficient and more costly? (And I’m not even talking about integrating artificial intelligence into your marketing and advertising mix).
In brief: … Read the rest
What is Copywriting?
If we said copywriting is presenting written words to best communicate a marketing concept, such as on a website, in an email, in an advertisement or a direct mail letter, or on TV, radio, press releases, catalogs, billboards, brochures, sales letters, and other marketing communications media, that would encapsulate the essence of the term. But … Read the rest
Using Pay-Per-Click Advertising for Performance Testing
- How do you determine the best price for your product or service?
- How do you know what kind of sales or purchase incentives perform the best?
- Which type of guarantee will generate more revenue?
- Is it possible to find which target demographic generates the most sales?
- How do you know if you have the best
Pigment
15sec VIDEO EXAMPLE: Product demonstration video to encourage free trial. The concept was to inspire consumer interest by showing the product in action.… Read the rest