SEO from One Who Has Seen it All
The art and science of applying SEO in pursuit of more website traffic could be construed as a fascinating technical and online sociological game where the rules are, at best, unclear, and more accurately, purposely obfuscated by the search engines companies themselves.
What’s the current state of SEO and the world of search at large?
Aaron Wall conducted an insightful interview with Ralph Tegtmeier, a European SEO and Technology Professional for more than 40 years, who has seen SEO develop from a relatively simple and effective activity in the 90’s, to a more complex and technical challenge in the 21st century, developed as a necessity to remain effective.
The interview touches on a number of current search matters, including social media, the good-bad dichotomy of Google, the inherent flaws of inbound links as a “vote” of relevancy, and some insight into the gray area between black and white hat SEO, for example, the use of cloaking for purely ranking benefits as opposed to user deception.
Click Fantomaster Interviewed! to check it out.
Tags: SEO
Search Engine Optimization | GA | 
May 1, 2009 5:25 am
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