The YouTube Reporters’ Center has recently been initiated “to help you learn more about how to report the news. It features some of the nation’s top journalists and news organizations sharing instructional videos with tips and advice for better reporting.” Here are the titles of a few of the videos: ♦ Pulitzer Center: Tips for [...]
As reported by TechCrunch, YouTube will begin adding Call-To-Action Overlays today, which will allow video publishers to direct YouTube viewers away from YouTube.com to an external website. This is a noteworthy addition since it allows marketers a greater opportunity to move viewers to a targeted website and/or message pertinent to the video (or not). Although [...]
No matter what method you use to track the growth of the YouTube phenomenon, it is a massive online service. Although all manner of video presentations are represented on YouTube (from sub-amateur to highly polished), when considered from the perspective of growing your business, you don’t need to be at the top of the scale, [...]
The combined use of email and video as a marketing media is not a new thing. Bill McCloskey covers some of its history in his post, Video in Email. Of course video is a tremendous asset for anyone desiring to get a message out, but there are times when the viewer may be more inclined [...]
