Video Marketing

Video and TV Interview Tips

Posted by on June 3, 2010 at 3:36 pm

Getting interviewed as a guest on a TV talk show or a video program is easy, isn’t it? You might think it’s the interviewer who has the tough job. The person asking the questions is the one that is supposed to be in charge and keep things moving along, ideally in an interesting fashion. Well, [...]

What’s the Best Length for an Internet Video?

Posted by on February 2, 2010 at 5:03 pm

Question: Since videos can be published online of any length (even if broken into a series of segments), what would be the best length for a self-created video? Answer: It depends on the purpose of the video and who it’s for.  The following are guidelines and you could find exceptions for each. 1) “Introductory Videos” [...]

Using Transitions in Video Editing

Posted by on January 22, 2010 at 6:36 pm

In video and filmmaking terminology, a “transition” could be defined as the way in which any two video shots are joined together. The first point to understand about transitions is that misuse or overuse of transitions is a sign of an amateur, in the same way that overuse of slide transitions in a PowerPoint presentation [...]

Clothes To Wear For A TV Interview

Posted by on October 16, 2009 at 7:28 am

Even if you’re the kind of person who pays little attention to what you wear on a day-to-day basis, it’s useful to know a few things about the nature of clothing as it relates to TV and video. Bear the obvious in mind: cameras, computer monitors and TV screens are not people, they’re machines.  And [...]

Popular Digital Video File Formats

Posted by on October 14, 2009 at 10:41 am

Whether you are getting started with video editing, or simply getting curious about the different video file formats that are out there, the following is a list of the most popular digital video file types, from the book YouTube for Business, by Michael Miller. Before getting into the list of digital file types, let’s review [...]

YouTube Video Upload Specifications

Posted by on October 13, 2009 at 1:54 pm

If you help people learn their away around YouTube, you probably are used to repeating a few basic technical specifications. The most common pair of video specs is the basic YouTube maximum size, which is no more than 10 minutes in length, or 100mb in file size. JULY 29, 2010 UPDATE: Today, YouTube boosted the [...]

YouTube Expands its Partnership Program Again

Posted by on August 26, 2009 at 7:32 am

Do you create and upload a lot of good quality videos to YouTube? If so, you may qualify for the YouTube Partner Program which allows you to receive advertising revenue based upon the number of times your videos are viewed. Well…maybe…maybe not. Certainly, if you are a YouTube Partner, you will get paid. However, the [...]