Where is new media headed, in comparison to what old media has accomplished? Especially in terms of revenue generation? Vin Crosbie at ClickZ posted his perspective, New Media Predictions, Part 1 (link below). “In almost all cases, new media’s operating revenues, when discounted for inflation, will never equal those that used to be generated by [...]
Social media can be simply for fun. Connecting up with old friends via Facebook, creating/viewing videos on YouTube, posting/sharing photos on Flickr and taking advantage of any of the many other social media networks can be entertaining, educational, and stimulating. (Conversely, social media time wasting would be a reason to stay away from it all….) [...]
Lyndon Antcliff wrote How to win friends and influence people with social media networking and breaks it down into 17 steps, with step #1 revolving around your blog as the hub of your social networking activities. “Your blog is where you show who you are and that you are a real person. People want to [...]
“Traditional media is changing.” That would be called an “understatement.” The real facts are the traditional media is going through a tectonic shift of historical proportions. Advertising money is moving at a faster rate towards the online world, while direct mail, radio, TV and print media ad revenue are all going down. Amidst the changes, [...]
As if you don’t have enough to do! Blogging, Facebook, Twitter, Flickr and how many other social media platforms are you maintaining? Let’s also factor in the obvious – you have a business to run, too! Facebook is currently the biggest social network and warrants attention. If you are a business owner, or a marketer [...]
Social media is a widely fascinating area for marketers. Primarily because it’s such a massively engaging area for users around the world. The “best practices” to apply social media for marketing and PR purposes are being developed in real time. Regardless, one thing that seems to be understood (rightly or not) is the game of [...]
Although the controversy over TechCrunch publishing private Twitter docs that were provided by a hacker does illustrate how Internet security can be breached by the weakest link in an ecosystem of integrated website services and applications, it still could have been done without actually publishing the private documents of a private company. Regardless, at a [...]